Join our team

 

At Betsu Studio, we value creativity, kindness, and integrity. We are self-starters who aren't afraid to ask questions, share ideas, and implement new processes. We're looking for passionate and motivated individuals to work with our close-knit team at the Philadelphia showroom/warehouse location. If you think you’d be a good fit, email laura@betsustudio.com and tell us why!

Betsu is proud to offer it's employees competitive pay, paid time off, paid holidays, an employee discount, flexible hybrid/remote work schedule, and trade perks.

    Marketing & Sales Associate

    Role Overview: As our Marketing & Sales Associate, you will be pivotal in enhancing brand awareness and driving sales conversions through innovative marketing campaigns, dynamic content creation, and exceptional customer service. This role demands creativity and practical skills in photography, video production, and graphic design, ensuring our marketing not only captivates but also converts.

    Key Responsibilities:

    • Content Creation & Execution:

      • Develop and maintain a content calendar; plan, shoot, and edit compelling content for e-commerce platforms, Instagram, Pinterest, Substack, and Mailchimp.
      • Implement hands-on content creation, including writing captions, designing graphics, and editing videos, ensuring all content aligns with our brand's aesthetic and engagement goals.
      • Handle end-to-end execution from content planning to publishing, optimized for peak engagement times.
      • Collaborate on photoshoots and video productions, including on-camera appearances as needed.

    • Strategy & Planning:

      • Collaborate with the team to align marketing efforts with broader business objectives.
      • Conduct a thorough analysis of current social media performance, audience engagement, and competitors to refine and optimize our marketing strategy.
      • Develop data-driven strategies, identifying content pillars and audience personas to ensure content resonates and performs effectively.

    • Customer Engagement & Sales Strategy:

      • Engage with customers in-store and through digital channels, managing sales transactions, service inquiries, and fostering lasting customer relationships.
      • Develop and implement sales strategies and automated workflows to nurture customer relationships and enhance the customer journey.

    • Operational Support & Analysis:

      • Assist in merchandising, showroom management, and general operational tasks to maintain an organized and inviting environment.
      • Monitor performance metrics, produce monthly reports, and adjust strategies based on analytics to drive continuous improvement.

    What You Bring to the Table:

    • Proven skills in video and photo editing tailored for social media platforms.
    • Strong creative vision with an eye for design and a knack for storytelling.
    • Excellent written and verbal communication skills.
    • Ability to work independently, manage projects, and meet deadlines.
    • Experience in retail and customer service, with a capability to handle diverse operational tasks.
    • Willingness and enthusiasm to appear on camera as part of content creation.

    Desired Qualifications:

    • Experience with SEO, website maintenance, and digital marketing tools.
    • Strong analytical skills with a penchant for data-driven decision-making.

    Success Metrics:

    • Increased brand visibility and customer engagement across all platforms.
    • Measurable growth in traffic, subscribers, and followers.
    • Higher conversion rates and sales driven by direct marketing efforts.
    • Positive customer feedback and consistent achievement of set marketing KPIs.

    Schedule:

    • Flexible schedule; hybrid remote
    • Must have weekend availability
    • Must be able to lift 60lbs

     Social Media Marketing Internship

    As our Social Media Intern, you'll create compelling content that tells our story and sparks conversations across all platforms. This is your chance to hone your content creation skills and see the direct impact of your work on our audience engagement and brand growth.

    Key Responsibilities:

    • Assist in planning, shooting, and editing high-quality photos and videos for our social media channels and website.
    • Monitor social media for emerging trends and content opportunities, ensuring our brand stays ahead of the curve.
    • Craft and maintain our social media calendar, managing all aspects from creative copywriting to scheduling and posting.
    • Brainstorm and implement new campaign ideas that resonate with our audience and reflect our niche in the vintage and design industry.
    • Actively engage with our community by responding to comments and fostering a vibrant online dialogue.
    • Provide support in customer service, including handling inquiries both online and in-store, which may involve sales transactions and product queries.
    • Assist with in-store operations, including merchandising and maintaining presentation standards on the sales floor.
    • Help manage inventory and assist in the organization of stock to ensure a seamless shopping experience for customers.

    What We’re Looking For:

    • A passion for and knowledge of social media, coupled with a keen eye for design and visual storytelling.
    • Strong photo and video editing skills, with the ability to produce polished, compelling content.
    • Exceptional written and communication skills to create engaging posts and interact with our community.
    • Highly organized, self-driven, and creative, able to manage multiple projects and deliver results.
    • Fun, outgoing personality with a willingness to appear on camera and bring our brand to life.
    • An interest in retail operations and customer service, eager to learn and support all facets of our business.

    Learning Outcomes:

    • Gain hands-on experience in social media content creation and community management.
    • Develop skills in digital communication and marketing strategy.
    • Understand the integration of marketing campaigns across various digital platforms.
    • Learn to analyze social media metrics and contribute to strategy adjustments based on data insights.

    Internship Program Details:

    • Flexible start dates, but commitment is required for the full semester.
    • Availability for at least 12 hours per week, including some weekends.